Open Source Marketing Automation - Mautic
Mautic provides free and open source marketing automation software available to everyone. Free email marketing and lead management software.
Categories:
Mautic is the world's largest open source marketing automation platform that helps organizations manage campaigns, emails, leads, and more while prioritizing privacy and data sovereignty.
🚀 Overview
Mautic is a free, self-hosted marketing automation tool designed to replace expensive proprietary solutions like Marketo or HubSpot. It solves the problems of vendor lock-in, high costs, and privacy concerns by giving users full control over their data and infrastructure. With drag-and-drop builders for campaigns, emails, and landing pages, plus lead scoring and nurturing, it streamlines multi-channel marketing.
It's built for businesses, marketers, and organizations worldwide—over 40,000 companies use it, from heavy industry to finance. The open source community developed it to democratize marketing automation, ensuring compliance with GDPR and other privacy laws without sacrificing features.
✨ Key Features
- Intuitive campaign builder: Drag-and-drop interface to design, optimize, and automate complex marketing workflows.
- Powerful email and page builder: Create responsive emails and landing pages optimized for all devices and clients.
- Lead management and scoring: Track contacts, nurture leads, and prioritize hot prospects with point-based scoring.
- Privacy-focused and extensible: GDPR-compliant by default, with REST API, plugins, and self-hosting for data sovereignty.
- Optional: Integrations via API and growing plugin ecosystem for custom needs.
🛠 Tech Stack
- Frontend: Twig templating, JavaScript, CSS, HTML, Less
- Backend: PHP (8.1+)
- Database: MySQL 5.7+, MariaDB (InnoDB required)
- Auth: Custom
- Hosting: Self-hosted on Apache 2.x+, Nginx 1.8+, Composer for dependencies
👥 Who Is This For?
This project is useful for:
- Marketers who want full control over campaigns without subscription fees
- Businesses seeking privacy-compliant, self-hosted automation tools
- Developers and teams customizing marketing workflows via open source
📸 Screenshots / Demo
- Live demo: https://mautic.org/start-using-mautic/try-mautic/ (14-day hosted trial)
- GitHub: https://github.com/mautic/mautic
🔥 Project Status
- 🟢 Actively building
Last updated: 2026-03-24
❓ FAQ
Is this project free?
Yes — Open Source (GPL v3) (Free to use, self-host, and modify.)
Is the source code available?
Yes — https://github.com/mautic/mautic
Can I contribute?
Yes — Contribute via GitHub issues, pull requests, documentation, or no-code tasks. Follow CONTRIBUTING.md and Code of Conduct. Join the forum at https://forum.mautic.org for discussions.
📬 Contact & Links
- Website: https://www.mautic.org
- GitHub: https://github.com/mautic/mautic
- Twitter/X: https://x.com/Mautic
- Email: Support via https://forum.mautic.org
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