Tally.so is a free, intuitive form builder that lets anyone create beautiful, unlimited forms, surveys, and quizzes like typing in a Notion document, perfect for indie makers, teams, and creators.

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🚀 Overview

Tally.so is a revolutionary online form builder designed to make creating forms as simple as writing in a document. Unlike traditional form tools that are rigid, limited, or behind paywalls, Tally offers an intuitive editor inspired by Notion, where you type questions and insert blocks effortlessly.

This project solves the problem of clunky, boring form builders like Google Forms or expensive alternatives like Typeform that restrict submissions or lack advanced features without payment. It's built for no-code makers, indie hackers, growth teams, digital creators, and businesses needing tools for lead generation, feedback, HR applications, quizzes, and more.

Founders Marie Martens and Filip Minev created Tally in 2020 because they were frustrated with existing tools forcing specific formats or charging for basics. They aimed to build a fun, beautiful, privacy-focused (GDPR-compliant, EU-hosted) form builder that's powerful yet accessible to everyone, bootstrapping it to $4M ARR.

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✨ Key Features

• Notion-like Editor: Type questions naturally and insert blocks for inputs, payments, signatures, file uploads, dates—making form creation intuitive and fast.
• Unlimited Free Usage: Create unlimited forms and collect unlimited submissions for free (fair usage applies), with no paywalls for core features.
• Advanced Logic & Customization: Conditional logic, calculators with variables, themes, custom CSS, embeds (YouTube, Calendly), multi-page forms, 50+ languages.
• Integrations & Sharing: Connect to Notion, Google Sheets, Airtable, Zapier, Webhooks, Slack; embed on sites, popups, custom domains, email notifications.
• Optional: Upcoming features via public roadmap; API for programmatic control.

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🛠 Tech Stack

• Frontend: Next.js, React, TypeScript, Tailwind CSS
• Backend: Node.js, Express, TypeScript, Sequelize
• Database: MySQL
• Auth: Custom
• Hosting: Google Cloud Platform Cloud Run

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👥 Who Is This For?

This project is useful for:

• Indie makers who want to build waitlists, feedback forms, or MVPs quickly
• Teams looking for powerful, free tools for marketing leads, HR onboarding, product surveys
• Creators and no-coders building quizzes, payments, or personalized applications

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📸 Screenshots / Demo

• Live demo: https://tally.so
• GitHub: https://github.com/tallyforms

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🔥 Project Status

• 🟢 Actively building

Last updated: 2026-03-24

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❓ FAQ

Is this project free?

Freemium – Unlimited forms and submissions free forever (fair usage), Pro plan at $29/month for advanced features like custom branding, workspaces, team collaboration; Enterprise for custom needs.

Is the source code available?

No — proprietary bootstrapped SaaS, but GitHub org (https://github.com/tallyforms) has related repos and community wrappers.

Can I contribute?

Share feedback via https://tally.so/feedback, vote on public roadmap at https://tally.so/roadmap, or contribute to open-source wrappers like react-tally.

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📬 Contact & Links

• Website: https://tally.so
• GitHub: https://github.com/tallyforms
• Twitter/X: https://x.com/TallyForms
• Email: hello@tally.so

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